Rabobank - Passi

PASSI_KV 3_landscape_A4_CMYK.inddPASSI_KV 3_landscape_A4_CMYK.indd

Rabobank introduced a new platform. The platforms name? 'Passi'. Passi is a debit card for the younger generation. Whenever they use the card they get instant benefits such as discounts. To communicate with the younger generation we introduced the 'Brutalism' style.

I was responsible for creating billboards, posters, keyvisuals, and editing vlogs from famous dutch influencers. Creating a mock-up of the debit card in 3D was also something I created.